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Home28th Edition | JURY | Cinema cocina

Leonor García-Agua

Cinema cocina

Lawyer and director of the promotional brand Sabor a Málaga, she is passionate about the aromas, colours, and flavours of her homeland. She grew up with solid values of respect for the product, recognising the work and effort of the families who, with a masterful craftsmanship, provide us with delicacies that strive for excellence.

For more than a decade, she has been leading the brand created by Diputación de Málaga, planning and promoting activities that encourage and raise awareness of the culinary and gastronomic wealth of Malaga.

Daily, she develops strategies and collaborations with different sectors, including the audiovisual one, to continue building opportunities in the 104 corners of the city, opening windows to the world, and allowing the actors in this choral story (producers, chefs, restorers, small traders, self-employed, distributors, schools, and associations linked to the agri-food, livestock, and hospitality sectors) to tell the brilliant story of Sabor a Málaga. A story worthy of being spread from the big screen to the most modest living room at home.

She recognises that cinema, and its ability to tell and convey the gastronomic essence of Malaga, has become an essential resource for capturing in our minds experiences and feelings that bring us closer to the soul of Sabor a Malaga.

Luis Suárez de Lezo

Cinema cocina

President of the Real Academia de Gastronomía, Luis Suárez de Lezo is an enthusiast of diverse, accessible, sustainable, and quality cuisine. He is fascinated by Spanish products and has a close relationship with chefs, producers, markets, and companies related to Spanish cuisine, with an intensive agenda that includes more than 250 visits to restaurants per year, both in Spain and abroad.

For Suárez de Lezo, cuisine is a cross-cutting part of our society with a great cultural impact: dishes, culinary traditions and products reflect the history and values of a community, connecting people with their cultural roots and patrimony. It is a window onto our heritage and builds bridges between its past, present, and future.

Sacha Hormaechea

Cinema cocina

Born in Madrid, with a Galician mother, and Catalan father of Basque origin, holds the Sacha restaurant in Madrid.
Not only he’s a chef, but also a photographer, a career that he started in Cambio 16, collaborating in media such as El Pais, El Mundo, ABC and Grupo Progresa, among others.
More than 50 books for various publishers have been illustrated with his images.
Also dedicated to cinema, he began in this profession studying with Pilar Miró, participating in more than 20 shootings in the camera crew.
He is also involved in radio as a collaborator in different programmes on Radio Nacional and La Ser, among others.
Nowadays, he’s a collaborator in Entre Dos Luces, of Radio Nacional.

Jose Miguel Herrero Velasco

Cinema cocina

For twenty years I have been promoting and leading the change in the agri-food sector from the Spanish Ministry of Agriculture, Fisheries and Food. Nowadays, as Director General of Food, I promote and defend Spanish food inside and outside our borders. I actively fight against food fraud and food waste, and I watch over the quality and transparency of the Spanish food sector.

Curious, creative, innovative and a challenge lover.

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